Bruce MacVarish Notes

Human Behavior as the start of Social Design

Jenn Webb interviewed Paul Adams in prep for Web 2.0 Expo scheduled for later this month.  

The interview is well worth a read. You should also keep an eye out for Paul's forth coming book titled "Social Circles" (I've already pre-ordered).   

One of many interesting quotes from Paul's interview includes: 

"Our (mobile) phone, or whatever we carry around with us, will probably be our primary source and producer of social media data, so it's important that when we use it, we're not burdened by its place in the ecosystem — for example, by seeing constant privacy controls or too many invasive alerts."

Paul Adams, Global Brand Experience Manager, Facebook

For me, it is interesting to think about his reference to "whatever we carry around with us will probably be our primary source of social media data".  

What about you?

 

Not all Graphs are the same

Chris Dixon, CEO of Hunch, recently presented at a GoogleTechTalk at the Google New York office.

Chris talked about the value of Graphs ... as in social, communications, intention, taste graphs ... the evolution toward Graph Wars ... and strategic choices important to developing graphs.

 

I was particularly interested in his question:

"How are Communication Graphs related to Social or Taste Graphs?"  

While there may be some overlap in "nodes" that appear across all 3 graphs, there are many "nodes" that are distinct.  As a result, we should expect to see the use of each graph as the source for distinctly different services for users.

Because not all Graphs are the same, the value of network analysis and new graph based services will continue to grow.